'The singer Beyoncé Knowles is the new testimonial of H&M, modelling lot of bikinis and beachwear with tropical and water prints. Photos taked by Inez van Lamsweerde and Vinoodh Matadin in the Bahamas. Beyoncé said: \"I\'ve always liked H&M\'s focus on fun affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements - fire, water, earth and wind, It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial.\" And also the H&M\'s creative director Donald Schneider added: \"H&M\'s summer campaign starring Beyoncé is an epic fantasy, with glamour, drama and also a sense of paradise, It was amazing to watch her on the shoot make it all look effortless - a quality that makes her such an icon for women around the world. The campaign is the essence of Beyoncé, and also the essence of H&M this summer.\" Part of the proceeds will be donated for the WaterAid. YOUTUBE CHANNEL: http://www.youtube.com/fashionchannel FACEBOOK: https://www.facebook.com/fashionchannelmilano TWITTER: https://twitter.com/FashionChannelP PINTEREST: http://pinterest.com/fashionchannel INSTAGRAM: http://instagram.com/fashionchanneltv The best videos, the most exclusive moments of the international runway since 1982 until now, of the most representative fashion weeks of the world. Backstage secrets, insights make-up and hair style, curiosities from the fashion world, celebrities, photo shoot, designer and model clips, red carpets and gossip, parties, obviously besides the shows of all the top designers, generally available in high definition formats HD on the Youtube network FASHION CHANNEL. Fashion Channel shows new interesting videos continuous flow. WEBSITE: http://www.fashionchannel.it'
Tags: fashion , Designer , Couture , beauty , Lifestyle , style , clothing , mode , clothes , fashion week , Trends , vogue , modeling , trend , backstage , collection , canale , stilista , sfilata , wear , catwalk , runway , photo shoot , moda , winter , Channel , h&m , beyonce knowles , Campaign 2013
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